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A street-corner preacher, affiliated with a trx suspension trainer for salechurch next to Justiceville, sounds the first alarm when he warns that ''they'' are exploiting a sleeping middle class. Later on, when Nada learns that the church is merely a front for a resistance movement, he discovers more. ''Our impulses are being redirected, '' someone warns. ''We are living in an artificially induced state of consciousness that resembles sleep. ''fake gucci shoes

Once Nada stumbles upon a package of special sunglasses, the secret is out. When he wears these glasses, he sees subliminal messages everywhere. ''Marry and Reproduce, '' says a billboard on which a bikini-clad woman pitches vacations in the tropics. ''Consume, '' says a sign advertising a close-out sale. ''This Is your God, '' says a dollar bill, and on the newsstands magazines put forth slogans like ''Honor Apathy'' and ''Obey. ''ray bans on sale

What's more, the glasses enable Nada to see just who ''they'' are: the rich and powerful who, through these lenses, become skeleton-faced ghouls with glittering metallic eyes. Even the politician on television who talks of ''morning in America'' and declares ''We don't need pessimism! '' is one of ''them. ''